TMRRW

Meet TMRRW: a videoplatform that can kind of be seen like a Tiktok for jobs. It’s full of video’s of people who explain what they study, do for a job and what their day looks like. These video’s give a more honest, authentic and transparent view of what a job is like. TMRRW is very close to our hearts since their video platform helps young people with insights in what people actually do at their jobs. They help talent to make better choices for jobs and roles. 🔥💜

CHALLENGE

Young talent often finds that a study or job doesn’t fit them. 33% of students switch their study in the first year and 61% off starters switch jobs in the first two years. This is mostly because of a mismatch in expectations. So there’s a problem: talent doesn't get to see what a job or study is actually like and they often get a branded sales pitch instead of a transparent overview.

At the upcoming RA*W LABS we will work on a communication challenge for TMRRW at Friday evening the 24th and Saturday the 25th. By collaborating with colleagues from different disciplines and backgrounds, you quickly come up with concepts that solve real challenges of TMRRW. Using various idea generation techniques and reviews, you can quickly shake up concepts from the proverbial sleeve, which you can present directly to the customer.